Too few artists think of themselves as businesspersons. But art and good business go hand-in-hand: by practicing the art of good business, we sustain a lifetime as a practicing – and prospering – artist.
Business strategies for art and good business: The artist as business-person.
For the past 12 years, I have enjoyed significant prosperity and accomplishments and as a leader in my field. I feel it is important to pass on what I have learned to artists who wish, as I have, for career success. I feel confident that by following some of the suggestions outlined in this chapter you will experience tangible improvements in your mindset and, eventually, your career. I hope you will incorporate some of this advice into your daily routine and overall strategy.
I personally believe it’s a great thing for an artist to prepare for the business of being an artist. I’m not referring to what goes on in behind the closed doors of a studio, where inspiration and a lot of hard work are responsible for the creation of your works. I’m talking about the ongoing running of your finances, how you deal with galleries, how you bring in a responsible income, and how flexibly you respond to situations, like the current economic crisis.
