Selling Your Art
I’m constantly surprised to see the variations in these plastics, very much like how I am intrigued by the beach found objects I have collected over the years.
I imagine these plastic bags, which mostly have a lifespan of many years, are in fact on the verge of extinction, as it is only a matter of time before governments impose such strict deterrents to people using them that they become a thing of the past. A fitting end to what has become such a scourge to our environment on a worldwide scale.
My challenge as an artist is to take these found objects, which might on first meeting have no apparent dialogue and to work with them until they speak and tell their story.”??
This work was made from found driftwood objects collected from Australian beaches. ??From the artist statement; “My creative medium changed to found art as a result of one such ‘accident’ in 1997. I was collecting driftwood, on a remote Victorian Coastline, with the intention of making furniture and stumbled upon vast amounts of plastic ocean debris. A whole new palette of colour and shape revealing itself to me immediately affected me.
Found Object Art:??Using other objects that are found and recycled, John creates commissioned pieces for cities, parks and businesses. The objects differ depending upon what John finds and could range from recycled surfboards to concrete and metal. Below are examples of those commissioned pieces.??The first, entitled ‘The Guardian’ is made from scraps of steel guardrails and concrete pipe. The second, entitled ‘Convention Centre Jewell Sculpture’ is created from found objects such as fibre optics and stainless steel.
If you’re organising your own show (in an alternative space, rental gallery, student gallery, etc.), then you’ll probably be on your own to design and print your postcards. They are great for advertising shows, but also to put into your promotional material that you send to galleries. To create an effective postcard, start with a great photograph of your work.
In order to show at notable gallery you and your art have to be a total match. The quality of your art is only one step in the process. There’s also your resume, your reputation, your profile and standing in the art community, how you are to work with, your previous sales history, the quality of critical reviews of your past shows and much more.
I just graduated from art school. How do I break into galleries?
As I any profession, you have to begin at the beginning, and in the art world that means showing your art pretty much anywhere anyone will have you.
Should I make limited edition inkjet prints of my art?
Generally no, unless you’ve got significant name recognition and your art is in such demand that you can’t make enough fast enough to satisfy buyers – or that your originals have gotten so expensive, hardly anybody can afford them.
When consumer confidence is down, so are art sales. Even people who aren’t that impacted by the soft economy are hesitant to spend because they aren’t sure what lurks in the future.
1. Subscribe to your target publication and read it. You might be up to something that relates to a series they are doing. You need to be able to speak knowledgeably about the publication, their style and their readership.
Your website is your most important outreach tool to market your art. It should be a place where you can send clients, potential clients, and reporters to get exciting images of and information about you and your work.